The UT Tyler Brand
Today UT Tyler is stronger than ever. Newly aligned with The University of Texas Health Science Center at Tyler to serve as one university, and in partnership with UT Health East Texas, we are well positioned to respond to the educational and healthcare needs of East Texas and beyond for generations to come. Together we are UT Tyler, a university that is caring and committed to seeing our students, patients and communities succeed.
With the merger, we are launching a unified and cohesive brand for The University of Texas at Tyler. A brand guide with the new logo and usage guidelines is now available. Adherence to these guidelines will build brand equity internally and externally. Recognition of the greater university brand will benefit the entire university and each of its programs and key segments independently moving forward.
In addition, the university’s athletics/spirit mark is being refreshed and will soon be included in an updated version of the guide.
Contact the Office of Marketing and Communications for an authorized logo.
Merchandise and products – anything that is made for the university and bears the name and/or logo – should be ordered through licensed vendors who are authorized to use the registered marks.